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Tying PRM Activity to Results
When it comes to choosing a Physician Relationship Management (PRM) platform, many teams are interested in a tool that not only captures intelligence, but helps leaders tie activities to results. This is why PRMs, like Ascend by Marketware, include the ability to import internal & external data. These additional data points feed a number of dashboards that can help demonstrate ROV (return on visit).

While a number of Marketware client examples were shared during the HMPS 2020 Virtual Summit breakout session, hosted by Marketware's COO, Carrie Bennett, there are a number of ways inside & outside of your PRM to demonstrate measurable results.

In this follow up webinar, you'll learn more about:
• Opportunities to look at what internal data points can highlight activity
• Ways clients are using external data to highlight loyalty shifts over time
• Worksheets teams are using to calculate ROV & bottom-line impact
• Sample reporting teams can use to communicate quantitative and qualitative results

Oct 8, 2020 12:00 PM in Eastern Time (US and Canada)

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Speakers

Carrie Bennett
Chief Operating Officer @Marketware
Carrie has over 20 years of experience in a variety of healthcare roles and settings. In addition to launching a nationally recognized physician relations and onboarding program, her background includes collaborating with healthcare teams to develop and implement strategies designed to engage physicians, hospital leaders, and business partners in strengthening and growing service lines.